By Kelly Monaghan
I get a lot of emails from people who want to sell travel on the Internet. My first bit of advice is, “Slow down!” There are no shortcuts to making money selling travel on the Internet. Your first step is to learn how to be a travel agent. I take care of that in my Home Study Course for Home-Based Travel Agents.
On this page are some recommended resources that will let you expand — profitably — into selling on the Internet.
Internet Marketing Basics. Selling travel on the Internet is remarkably like selling anything else on the Internet. (If you’re doing it right, that is!) Arm yourself with a rock-solid grasp on the basic Internet marketing principles that you can apply to marketing travel on the World Wide Web.
Build Your Web Site. You can’t sell travel on the Internet without a web site. You can master the many arcane arts (from web design to search engine optimization) that go into a successful web site, or you can get smart and find an economical solution that does it all for you, no technical know-how required.
Another All-In-One Solution. It’s a good idea to compare, so try this site building alternative.
Minisites in Minutes, Without a Webmaster! Here’s a nifty way to build quick, cheap sites to book things like that group cruise you’re promoting.
Getting Traffic to Your Web Site. The BIG problem with selling travel on the Internet is getting traffic to your site — and it’s often a deal-killer. Bidding for hot travel keywords is often cost-prohibitive. But someone has figure out away to draw mega-traffic via Google AdWords for about a penny a click. If you want to make Internet sales a serious part of your business strategy, then this is a must-have tool. Click Here!
How to Use Autoresponders. Autoresponders can work wonders for travel agents, providing a steady stream of information via email to a targeted audience while you take care of business (or sleep!). Take this course and see how it works.
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eLance. Need help with web site design? Want someone to write (or design) your client newsletter? Need professionally designed logos or banners for your site? eLance lets you plug into an international pool of talent in a wide variety of fields. Post your needs and qualified pros will bid for your business. Free sign up, too. I’ve been using eLance for years. Highly recommended.