Posts Tagged ‘travel agents’

What Do Travel Agents Sell?

As you may have guessed, it’s a trick question. The obvious answer is that travel agents sell travel or, to be more precise, travel products like cruises, tours, hotels and so forth. True enough, but let’s look a little deeper.

Some people, who recognize the nature of this “trick” question will say that a travel agent sells herself (or himself, as the case may be). That answer, too, is true enough, but it can be misleading.

Some people think that if folks like you then you will be successful in sales. (Remember Willy Loman from “Death of A Salesman”?) But just because you are a wonderful person with a great personality and ready quip for every occasion does not necessarily translate into travel sales.

So what is the answer to this trick question?
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Travel Agents, Freedom of Speech and Social Media

Have a blog? Are you on Twitter? Are you on Facebook? Have an ezine or emailed newsletter?

We have all seen articles about people who tweeted in the heat of the moment or posted something on Facebook only to have it come back and bite them. Maybe we chuckled and thought “What a moron! That’d never happen to me.”

Well, don’t be too sure. Now that you are a travel agent, you operate under a different set of rules than you did when you were a “civilian.”
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A nifty research tool for travel agents

Here’s a fun way to research travel destinations. Copy this link and paste it in to your favorite browser.

Now, replace the XXXX with your favorite travel destination. The result? a spiffy slide show courtesy of Flickr. (more…)

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