What Is A Lead Magnet? And Why Should You Care?

lead magnet

Why Every Travel Agent Website Should Have A Lead Magnet by Kelly Monaghan If you don’t know what a lead magnet is, you’re forgiven. It’s something of a technical term in the Internet marketing field. Simply put, a lead magnet is something of value that is offered “free of charge” to a website visitor in…

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Setting Up Your Home-Based Travel Agent Office – Or Not

Surprise! A home-based travel agent office is not really necessary by Kelly Monaghan Here’s the best way to set up your home-based travel agent office: Don’t! Not right away at least. Too many people concentrate on the “look” of their home-based travel agent office before they pay any real attention to the reality. The fact of the…

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Travel Sales Technique: The Ben Franklin Close

Using the Ben Franklin Close as a travel sales technique by Kelly Monaghan Travel sales techniques abound. Those of us in sales who are old enough to remember when cars had fins are probably old enough to remember the venerable Ben Franklin Close. It’s something of a technical term used by salespeople. But tastes change,…

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Travel Agent Vacations? How To Take Yours

Travel Agent Vacations by Kelly Monaghan You’ve worked your tail off throughout the late winter and spring planning perfect vacations for your clients. Summer has finally kicked in and the phone is relatively quiet – for the time being. Now it’s time for your vacation. A home-based travel agent may feel confused about the very…

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Why Being a Travel Agent Is Such a Great Business

Being a travel agent means low overhead and no inventory by Kelly Monaghan Why do I think being a travel agent — a home-based travel agent! — is such a great business opportunity? Yeah, yeah, I know. You love to travel and, yes, travel agents have plenty of outstanding opportunities to expand their travel horizons. That’s…

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